Bordered by State, Randolph, Dearborn and Washington streets, Block 37 encompasses an entire city block in the heart of Chicago’s downtown. Before CBS built its new studios on this site, Block 37 was used as a summer outdoor art studio for Chicago Public School students. To continue the tradition of celebrating creativity here, CPS and CBS partnered to showcase the best in high school art in our lunchroom. I curated and created an identity for this exhibit of painting, photography, illustration and graphic design. A few months after the show opened, I received a letter from one of the students whose work was featured, informing me that the inclusion of his artwork in our exhibit "played a key role" in his admission to Rochester Institute of Technology. The poster was selected for the University of Illinois Alumni Exhibit, June 2013.

Based in Chicago, The Good Wife is a CBS drama starring Julianna Margulies as a wife and mother who re-enters the workforce to support her family after her husband's very public sex and political corruption scandal lands him in jail. A campaign utilizing print, TV, digital and social media helped make this network program the number one new show in Chicago in its first season. The last episode aired in May, 2016.

Logo and package redesign for a vodka brand whose name comes from an iconic street on the north side of Chicago. Drinking responsibly takes on new meaning as this vodka gives back fifteen percent of its profits to the community. Halsted Vodka, which debuted in Chicago in October 2012, earned a gold medal at the San Francisco World Spirits Competition a year later. Halsted Vodka uses social media to promote community and connectedness. Shown are some graphic communications incorporating the Halsted Vodka brand for use on Facebook and Instagram.

A typographic concept for Cherry Republic, a store with roots in northern Michigan specializing in gourmet cherry products and gifts. This design was Cherry Republic's most popular shirt of the summer in 2010, selling their first 200 shirts in 2 weeks. Due to Cherry Republic's growth in the state of Michigan during the past few years, I was asked to update the original design to be printed on long-sleeve hooded T-shirts for the summer of 2014. The "No Passport Required" sweatshirt was designed to appeal to young men and to promote Cherry Republic as a destination.

Co-branded logo and identity for CBS Chicago, the network-owned television station in Chicago. Making its debut on the 10 o'clock news on October 27, 2002, it is the longest-running logo for this CBS television station. A wide range of projects showcases the many applications of the CBS 2 logo, including print, outdoor, mobile, scenic, and environmental design.

Mario Make Me A Model is a competition sponsored by Tricoci Salon & Spa to identify top talent in the Midwest. The contest spans 3 months and culminates with the announcement of the winner at a runway show in Chicago. I designed, directed, and edited the open model call spots for each of the 5 finalists in addition to the commercial promoting the runway show. My work has also included digital ads and social media work for Mario Make Me A Model as well as radio commercials and TV spots for the Killer Cuts campaign.

Logo animation for The Center for the Science of Early Trajectories

Chicago Symphony Orchestra: Jaws in Concert TV Commercial

CBS Eye on Retirement Open

The Truth in 17 Seconds PSA

One For One Chicago Brand Video

Sizzle reel for A Way Forward, Maaria Mozaffar’s Digital Series

National Epilepsy Foundation TV Commercial

Catch Your Breath PSA

Digital design concepts and copywriting. The campaign for Be The Match ran on CBS digital properties in 10 metropolitan markets. Some spec work is also shown.

I have designed a variety of identities. Some logos were created for CBS Chicago clients, and other designs were completed for my clients. Some designs are spec work.

Note: The CBS Eye was designed by William Golden in 1951.

Aspire is a global healthy energy drink brand. I worked closely with their senior leadership team on a variety of branding initiatives to elevate the marketing of the Aspire brand. Projects include social media posts, Facebook and Amazon ads, point-of-sale collateral, in-store videos, and presentations. I also designed a logo for Aspiring Artists, Aspire's live music festivals that support local artists at events around the country. The original Aspire logo (large A with floral elements) and package design are the work of another designer. During my tenure at Aspire, I began working with their VP of Marketing and CEO on a refresh of the brand. Some of those designs are shown here.

A small collection of original photography. Some of the images were shot for work-related projects.